BRAND DEVELOPMENT: USING STORYTELLING STRUCTURE AS AN APPROACH TO DIVERSITY CAMPAIGNS
Client: Latin American Chamber of Commerce of Charlotte Service: Brand Development & Content Production Industry: Nonprofit Creative agency: The Brand Building Shop The Challen
REBRANDING FOR AN EDUCATIONAL INSTITUTION
Client: Saint Charles Private School. Service: Brand Storytelling – Branding Industry: Education. Branding agency: The Brand Building Shop The Context. Established in 1992,
BRAND BUILDING: DOES YOUR BRAND HAVE CHARACTER?
Whether it’s a franchise or your own company, your brand’s character is essential to an effective strategy. “That’s what I do. I drink, and I know things.”Tyrion Lanniste